The U.S. Department of Energy funded the Window Covering Manufacturers Association (WCMA) to establish the Attachments Energy Rating Council (AERC). The AERC’s mission is to provide consumers with credible and relevant information about window attachments (blinds, shades, storm windows, shutters, and awnings) in order to compare the energy performance of products in the marketplace.
WCMA, run by Kellen Company, partnered with D+R International to address the following needs to develop the AERC program:
D+R facilitated the formation and funding of AERC by bringing together market stakeholders, including product and component manufacturers, retailers, utilities, efficiency organizations, the U.S. Department of Energy, and national and commercial labs to develop a product certification roadmap and program.
As AERC’s program manager, D+R is responsible for:
Under D+R’s leadership, AERC developed and launched its residential certification program on schedule in early 2018, which required development of new technical and certification standards in addition to a product label and marketing materials. D+R supported AERC’s consumer-oriented marketing efforts by consulting on the residential product label design process and aiding in the development of branding guidelines, consumer-facing educational materials and infographics, and the consumer-facing website, AERCEnergyRating.org, which launched in November 2018. D+R supports ongoing industry-oriented marketing and communications which include management of the organizational website to ensure it is up-to-date on industry trends and research, as well as development and distribution of the monthly AERC bulletin.
D+R also leads an ongoing utility outreach campaign to build awareness of the AERC residential certification program launch among utility and efficiency organizations, which includes the development and dissemination of a utility window attachments briefing document, a utility program primer, webinar presentations, and conference papers and presentations.
D+R continues to drive AERC forward by working closely with program stakeholders to certify products, raise awareness of the program, develop a commercial window attachment program, and achieve major milestones defined in the original roadmap, including: